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P&G Ambassador Wins Silver

Author Image

By: Jamie Matusow

Editor-in-Chief


One of P&G’s sponsored Olympians
claims silver.
Adam van Koeverden, a P&G Worldwide Olympic Partner paddled his way to a silver medal performance in the Men’s Kayak Single K-1 1000m Race at the London 2012 Olympic Games. Van Koeverden is a member of Canada’s men’s kayak team. He has now competed at his third Olympic Games and won his fourth medal. P&G sponsored seven Canadian Olympic Team athletes, who also act as ambassadors to various P&G brands. Van Koeverden has teamed up with P&G to thank all the moms who help athletes reach their dreams as part of the global manufacturer’s Thank You Mom campaign—the largest scale initiative in the company’s 175-year history.

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